Author Topic: disgusting  (Read 11080 times)

ygfperson

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« on: June 24, 2005, 03:15:07 PM »
http://www.pitchforkmedia.com/news/05-06/23.shtml

this isn't a big deal unless you know a bit about minor threat or fugazi or ian mackaye in general. in short, nike is using a deliberately anticorporate message in advertising their products.

ober

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« Reply #1 on: June 24, 2005, 03:32:51 PM »
Could it be somewhat of a tribute to the band?  Has anyone heard from the Nike side of things yet?  Besides, the picture is nearly the same, but definately different.  Is it  wrong to use a similar font and photo style?

ygfperson

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« Reply #2 on: June 24, 2005, 05:12:34 PM »
I dunno what Nike has said about things, so it might be a tribute. But it's still an advertisement using a decidedly anticorporate band to promote a decidedly corporate product.

My big issue with this is that Ian Mackaye spent 20 years operating as an alternative to corporate music, and as a basic success story that you can play music on your own terms and generally live a happy life without comprimising your morals. Nike putting that picture on their web site basically says to potential customers that you can have integrity and devotion if you wear Nike shoes. (Not exactly "have", but the link between the two is there)

There's a shitload of stuff that Minor Threat and Ian Mackaye (lead singer) is known for:
- starting the straight-edge movement (no alcohol, smoking, drugs, or senseless fucking)
- being humble and focused on just making music
- not selling merchandise besides cd's and records
- selling cd's without any shipping and handling charge, for $10 each
- being inventive to cut touring costs
- doing concerts for $5
- operating dischord records on waste and recycled paper
- being vegan (a recent thing)
- producing bikini kill's first record (bikini kill is one of the first riot grrl groups)
- being on time for concerts
- being childhood friends with henry rollins, who became lead singer of black flag, a famous punk band (and who now acts as a vj on mtv)

Ian Mackaye did have an album cover with coca-cola advertisements back in his first band: http://www.dischord.com/store?action=showRel&relNumber=100
but this was more of a pro-nonalcoholic drink stance than a pro-coca-cola stance. And besides, that was his album cover to mess with.

[stealth]

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« Reply #3 on: June 25, 2005, 05:47:29 AM »
Wasn't it Levi who used "fortunate son" by CCR in one of their ads a while back? Sucks man.  Still, you should write on just to say "fuck you" - even if you don't get a reply, at least you're not just bitching and you're doing summat.

>>henry rollins<<

Is a fucking legend.
...

Govtcheez

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« Reply #4 on: June 27, 2005, 04:12:17 PM »
> Wasn't it Levi who used "fortunate son" by CCR in one of their ads a while back?

That was the first thing that came to my mind, too.  This is not a new development at all.  It happens all the time.  Another common one is "Born in the USA" being used by politicians.  Hint: It's not a "USA! USA! USA!" song.

Perspective

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« Reply #5 on: June 27, 2005, 04:59:01 PM »
Quote from: '[stealthy
']
>>henry rollins<<

Is a fucking legend.



I saw him do Spoken Word a couple years back, very cool.. and quite entertaining. I have one of his books too, pretty neat stuff.

ygfperson

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« Reply #6 on: June 29, 2005, 02:19:11 PM »

ober

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« Reply #7 on: June 29, 2005, 03:55:45 PM »
Wow.  Impressive.  Seems the world is not full of assholes (or more people are just trying to stay out of lawsuits).

Rob

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« Reply #8 on: June 29, 2005, 05:42:58 PM »
The latter, sadly. Had the world not been as full of assholes as it's ever been then it would never have happened in the first place.